Barracuda Email Protection Named 2026 MSP Product of the Year

Recognition underscores Barracuda’s commitment to helping MSPs stop advanced threats, scale efficiently and grow profitably

Key takeaways

• Award win: Barracuda Email Protection named a 2026 MSP Today Product of the Year.
• Why it matters: MSPs need faster, smarter defenses against AI-driven email threats.
• What it delivers: End-to-end email protection — before and after delivery.
• MSP impact: Improved efficiency, stronger security outcomes and higher profitability.

Email threats are evolving — MSPs need a smarter approach

Email is still the top attack vector, but the game has changed.

AI-driven attacks, phishing-as-a-service and account takeover campaigns are scaling faster than traditional defenses can respond. For MSPs, keeping up now requires speed, automation and operational efficiency at scale.

That’s why Barracuda Email Protection was named a 2026 MSP Today Product of the Year by TMC, recognizing solutions that are transforming how MSPs deliver real innovation and measurable impact for MSPs.

Why did Barracuda Email Protection win Product of the Year?

Barracuda Email Protection goes beyond point solutions to secure the entire email lifecycle:

• Pre-delivery protection to block phishing, malware and zero-day threats
• Post-delivery detection to identify attacks that evade initial defenses
• Automated remediation to remove threats quickly across environments

The result: faster threat containment, reduced manual effort and stronger security outcomes for MSPs and their customers.

How does Barracuda help MSPs stop advanced email threats faster?

As cybercriminals increasingly leverage automation and AI, speed and visibility are critical.

Barracuda Email Protection combines:

• AI-powered threat detection to catch sophisticated attacks
• Real-time response to minimize disruption
• Cross-domain threat intelligence from email, identity, data, network, and application signals

This allows MSPs to identify and remediate threats in minutes — not hours — while reducing the burden on security teams.

Designed to help MSPs scale and grow

Security is only part of the equation. MSPs also need to operate efficiently and profitably.

Built on the BarracudaONE® cybersecurity platform, Barracuda Email Protection helps MSPs:

• Simplify operations with fewer manual touchpoints
• Scale efficiently across customers and environments
• Increase profitability by delivering higher-value services

The MSP Today Product of the Year Award celebrates solutions that drive real impact in the channel, and that’s core to Barracuda’s partner-first, partner-only approach, which ensures MSPs have the tools, intelligence and support needed to deliver exceptional security outcomes for their customers.

Barracuda’s latest recognition adds to a growing list of industry accolades over the past year, including honors such as the SC Awards, Cybersecurity Excellence Awards, CRN Security 100, G2 Best Security Software, and many others. Together, these achievements reinforce Barracuda’s ongoing commitment to innovation and delivering best-in-class cybersecurity solutions for partners and customers.

Want to see how Barracuda Email Protection helps MSPs stop advanced threats and scale efficiently? Request a demo today.

FAQ

Q: What is the MSP Today Product of the Year Award?
A: It recognizes innovative solutions that deliver measurable value and transform the managed services landscape.

Q: Why did Barracuda Email Protection win?
A: For its innovative end-to-end email security approach, AI-powered detection and ability to help MSPs improve efficiency and profitability.

Q: How does Barracuda Email Protection help MSPs?
A: It combines multilayered protection, automated response and centralized management to secure customers while simplifying operations.